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Phishing is a common email-based attack used by cyber criminals to steal information from you. A phishing email pretends to be from someone or something you know or trust, such as your bank or your favorite online store, then tries to entice you into taking an action, such as clicking on a link, opening an attachment, or responding to a message.
Phishing is the fraudulent process of attempting to acquire sensitive information such as usernames, passwords and credit card details by masquerading as a trustworthy entity in an electronic communication.
Phishing scams are typically fraudulent email messages appearing to come from legitimate enterprises (e.g., your university, your Internet service provider, your bank, eBay, etc.). These messages urge you either to reply with your user name and password or to click on a hyperlink that takes you to a bogus website where you are asked to input private information (e.g., password, credit card, or other account updates).